16.07.2024 •
In late April, LEXUS unveiled its new exhibition ‘Time’ as part of Milan Design Week, the world’s largest international design event. The global campaign for the art and technology exhibition was realized by Photographer and Director Tobias HUTZLER c/o ROCKENFELLER & GÖBELS.
‘Time’ shows how software and energy innovations can influence the future development of cars and how these vehicles enable luxury to co-exist with carbon neutrality. The works of art draw inspiration from Lexus’ electric vehicle concept LF-ZC (Lexus Future Zero-Emission Catalyst), illustrating the possibilities of next-generation electric vehicles.
‘Beyond the Horizon’ by designer Hideki Yoshimoto and his Tangent studio shows mobility of the future that evolves through software innovations. The piece, produced in collaboration with musician and composer Keiichiro Shibuya, immerses viewers in light and sound.
‘8 Minutes and 20 Seconds’ is a new piece by Marjan van Aubel which incorporates solar design and technology in pursuit of a carbon-neutral future.
...
// show complete news
12.07.2024 •
Focused mainly on advertising, lifestyle and outdoor photography, Axel SIGURDARSON from Iceland has realized numerous advertising campaigns. Here on GoSee, we present you his latest for HEKLA and the agency Brú Strategy.
Hekla is a dealership and shop for new and pre-owned vehicles in Iceland for the brands Audi, Volkswagen, Skoda, and Mitsubishi.
// show complete news
11.07.2024 •
Desire unfolds. Experience the symbiosis of powerful dynamics paired with elegant top-down driving pleasure at a breathtaking level in the all-new MERCEDES-BENZ CLE CABRIOLET. Specialized in cars and fashion, Photographer and Director EMIR HAVERIC staged the luxurious model in an eye-catching campaign.
Emir Haverić is based in Hamburg and Berlin – but his work takes him to all corners of the globe. His style of photography can be described as classic with a clear and strong contemporary perspective, defined by a less-is-more aesthetic. As a photographer and director, Emir Haverić works with both stills and motion – shooting a wide variety of commercials alongside his portfolio shows, editorial and personal work or even a few quite impressive paintings.
Emir’s work has brought him Gold at the One Show, the Effie Awards and ADC Germany. Plus, he has been on the shortlist at the Cannes Film Festival and a finalist of the New York Photo Festival.
His clients include: Acura, Alpine, Audi, Belfor, BMW, Citroën, Elle, Ford, Hyundai, KIA, Granini, Lexus, Mini, Microsoft, Mercedes-Benz,...
// show complete news
11.07.2024 •
JEFF LUDES had the opportunity to realize an extraordinary project with the Gybow team in Los Angeles. Created thanks to the mobile Gybow LED rig system, with which it is possible to envelop vehicles in a true hemisphere of the location complete with light and reflections, were impressive images of a McLaren in somewhat unusual places.
Jeff tells us about the shoot : “When the Gybow team came to Los Angeles recently and gave me the chance to shoot for a day, I quickly put together all the elements of a project that couldn’t be done in any other way. The Gybow is a mobile LED lighting rig, set up in a studio, that wraps a vehicle in a perfect bubble of light and reflection. Thus, enabling completely seamless results without even having to leave the studio with the car! What better way to show what it can do than by creating images of a McLaren in places it just can’t go: like onto a rooftop or inside a concrete tower.
With a collection of colored lights, an amazing model, and two fantastic outfits, my team spent a Friday afternoon and evening shooting on the rooftop. For each setup,...
// show complete news
09.07.2024 •
Specialized in transportation, photographer THOMAS SCHORN was in charge of producing the brand campaign for Berlin-based company FAHRENGOLD. Responsible for realizing more than 60 elaborate full CGI visuals was RAY Studio, Thomas Schorn’s in-house CGI and post production company.
FAHRENGOLD builds luxury garages – and is specialized in bespoke solutions for staging and storing cars that are worth millions. The company is known for designing exclusive, finest quality garages that meet the demands of the most discerning car aficionados and collectors.
Plus, FAHRENGOLD has just launched its Bikepad, co-developed with Ducati, making it now possible to safely store and showcase your favorite motorcycle in the garage, the living room or wherever you like.
Fahrengold is the global leader when it comes to innovative staging, storage, & security solutions for the auto industry & car collectors. With a design-driven approach rooted in the heart of the storied German automotive & manufacturing legacy, Fahrengold debuted the Carpad line – a next-gen staging solution and an industry first in...
// show complete news